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Marketing Intern

Date

Summer 2023

Location

Charlotte, North Carolina

Blumenthal Arts

Over the summer, a series of advertising and marketing campaigns were developed by Sophie to promote upcoming shows and boost audience engagement at Blumenthal Arts. One standout project involved planning, organizing, and executing a grassroots marketing campaign for Aaron Sorkin’s To Kill a Mockingbird, starring Richard Thomas. By collaborating with local bookstores, Little Free Libraries, and the Blumenthal Marketing Team, the campaign successfully captured the attention of the Charlotte community and encouraged audiences and their families to hunt for books in exchange for free tickets. She also produced and edited a promotional video for the BPA Internship Program.

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